Money is not everything. You can't do without money.
Milk and bread are very important. Only on the basis of solving material needs can we talk about spiritual needs.
Money is very important in any era, but people's desire for it has never been urgent in this era. With the rapid development of macro-economy, it is more and more difficult for small individuals to catch up.
"Where does the money come from?"
Work? Start a business? investment? This is a question that everyone is thinking about in this era.
"Money is getting harder and harder to earn".
The barbaric development era that once made money by acting as an agent for a similar home brand is gone forever. Now home dealers, especially those in the single category, are facing common troubles: difficult to obtain customers, high cost of obtaining customers, low flat efficiency and low gross profit margin.
"If you're afraid of mining pits and don't move in place, how can you enter the game and go to the peak of life?"
Come on! What you have to say when you join the brand of raking wooden doors:
With so many industries, how can we find those with wealth potential?
Know how to judge the situation and seize fleeting opportunities
From the market situation in recent years, many industries seem to have reached saturation and have no dividends to collect. In fact, the FMCG market is always updating, but real estate has always stood still, because housing is the just need for national survival and will never disappear. Then here comes the opportunity! As long as the basic needs of "living" are, the home business is still there. According to statistics, at present, China has a 4 trillion household market and a 340 billion customized furniture scale, which is not monopolized by giants... This means that the household industry is still in an accessible state of "many opportunities and large development space". Nuggets trillion new blue ocean, is it a little excited? Don't worry. Don't rush into the market.
There are wooden door investment promotion brands everywhere. How can we not be "trapped"?
① Look at yourself and find a brand based on your strengths and weaknesses
Some people have abundant funds, but lack experience, so they need to focus on finding brands that help and teach dealers to form a mature system, rise rapidly with the energy of the big platform, and obtain the improvement of personal ability and the accumulation of business talents in the professional training given by the brand;
Capital is a short board, but how should people with rich experience choose? We should choose brands with reliable projects or products (how to evaluate them will be described below), small capital investment and relatively fast return speed. Brands that meet such requirements may not be the first line, most of them are the second and third lines, and have great potential. Investors can choose at their discretion;
Those who have no experience and are not optimistic about financial strength are equivalent to "Xiaobai". They know nothing about entering the industry. Compared with the high return of brand publicity, it is better to focus on the credibility of the brand in the hearts of consumers. Only reputable enterprises are worth joining.
② Enter the industry and horizontally compare whether brands of the same level have "enterprising spirit"
Only those who run ahead of the times can win the times. Similarly, only by joining a brand at the forefront of the industry can we win the blue ocean. The so-called "enterprising spirit" refers to whether the brand has made positive changes in different periods, whether it keeps up with the changes of the times, has the courage to innovate itself, and always keeps the same frequency with consumers.
③ Have insight into the contemporary consumption trend and check whether the benchmarking brand is consistent with it
The only constant is change. With the rise after 80, 90 and 00, the young generation has become the main force of consumption. Consumption upgrading and aesthetic upgrading are their typical labels, and the pursuit of more convenient, quality and personalized home decoration has become the commonness of the times.
Demand determines supply. A market-oriented brand must be an enterprise that understands consumers and serves them wholeheartedly. The consumption trend of young people tends to be beautiful, check in with bags, run to the market, select materials and plan. All they want is to worry about nothing and get it done at one time. Therefore, the first performance of a good home brand to deal with the market is: not only do a good job in single products and create popular models, but also complete the whole category, and provide whole house home decoration solutions including design, purchase, production, installation and after-sales.
④ From a commercial perspective, consider whether the brand reaches consumers efficiently
The rise and even prosperity of e-commerce has brought great impact to offline physical stores. The cost of offline customer acquisition is increasing day by day. At the same time, the customer source conversion rate is also declining. Online and offline integration, go hand in hand, and common development is the future of the home decoration industry and the way out of the current situation.
⑤ Does the brand have the ability of hazard plan
All life bodies have cycles, and the industry also follows the natural law. When the industry develops to a certain moment, the enterprise will be forced to stagnate and need to find a new way out. However, a good brand always looks ahead of the times. With a forward-looking strategic vision, it will layout and break the situation in advance to usher in a new life. Yingkang Shijia's bamboo and wooden door was locked and explored carefully when the customized home first appeared in the market. Now Yingkang bamboo and wooden door has become a well-known brand in Central China; While many home furnishing enterprises are still enjoying the dividends brought by the development of the industry, Yingkang bamboo door has begun to build a large home furnishing platform
Nuggets home industry trillion new blue ocean, Yingkang bamboo door waiting for you.
whatsapp：+8613703868370
email：sales3@jiuyixing.com
tel：+8613703868370
factory：Henan Jiuyixing Building Materials Co.,Ltd
